What Actually Changed? Here is the truth in the simplest possible way.
citizenM was sold to Marriott International. Marriott now owns the citizenM brand and all citizenM hotels have already moved to Marriott distribution channels and are now part of the Marriott Bonvoy ecosystem. The citizenM.com website and the citizenM mobile app have been decommissioned and will stop working on 3 December.
Marriott owns the brand and leads global distribution, loyalty and long term brand building.
citizenM properties across all regions, including Asia Pacific, are now fully integrated into the Marriott platform supported by Bonvoy. Another Star operates the hotels in Europe and the United States day to day through a long term franchise agreement with Marriott, using the same central model that made citizenM distinctive.
The spirit of citizenM, the focus on people, the service philosophy and the culture remain under Another Star.
#AnotherStar #citizenM #Marriott #HotelManagement #Hospitality
